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For a group that's been building mobile app agencies for the last seven years, we've seen our fair share of trends when it comes to business focused mobile apps. 

Seven years ago, a mobile app for your company was a completely new concept. Business owners weren't sure why an app was important, why apps were so expensive, and whether customers / employees cared to even have an app. 

Fast forward to today and we see a clear trend of small and mid-sized businesses focusing on apps as utility tools for the company. From a strategic standpoint the investment in a mobile app needs to be returned through additional revenue, productivity increases, cost savings or customer engagement. More specifically, the app needs to perform a measurable function to help the business. As the cost of mobile development continues to decrease, these stories get easier and easier to tell. 

As Tim Cook (CEO of Apple) recently shared...

“If you think about it, this job segment really just got underway in 2008, when the App Store was introduced,” he said. “Then there’s just been an explosion of consumer apps, and in the last year or two, there’s been more emphasis on enterprise apps. That’s really in its infancy, in terms of explosion, and so there’s just a ton of opportunity here. Nearly every company, likely needs a mobile app to compete and even, in many cases, to run the business itself".
Here are a few recently released mobile apps that may spark ideas for a mobile app in your own business..
Screen Shot 2017-09-15 at 9.06.29 AM.png
  • Logistics -
    • GPS Load Tracking
    • Bill of Lading capture (photo)
    • Expedited driver / carrier payments
    • Driver & Carrier communication (weather, traffic, delays, etc.)


  • Insurance - Screen Shot 2017-09-18 at 11.48.29 AM.png
    • Claim management
    • Renewals and payments
    • Policy updates
    • Quote generators for on-site estimates and proposals


  • HR -Screen Shot 2017-09-18 at 11.52.44 AM.png
    • Employee onboarding and manuals
    • Team contact lists and profiles
    • Training and education for continued employee growth and engagement
    • Surveys and quizzes


  • Events and Associations -Screen Shot 2017-09-18 at 11.51.37 AM.png
    • Profiles of members or attendees
    • Event list and schedule
    • 1 to 1 communication or group chat
    • Group forum for updates 


The apps and feature sets shared above were all developed with specific business goals in mind. As with any piece of technology, we are constantly monitoring the usage metrics and feedback on the apps. The data leads us to new and exciting ideas for how to continually update the technology.

If you are interested to discuss a mobile app for your business, please reach out to our team through the link provided below. Sign up today to work through a strategy and prototype session at no cost.

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