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Triple Threat: Using Content, Training, and Tech to Drive Productivity

When most people think of sales enablement platforms, they automatically think of a tool devoted...

Andy Mack
Andy Mack

Andy Mack

CEO of SnapMobile
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Recent Posts

How to Get C-Suite Buy-in for New Tech (Like a Mobile Application)

Mobile applications are quickly becoming the way growing companies promote internal organization, optimize sales, and improve processes. While...

Andy Mack
Andy Mack

How to Shorten Your Sales Cycle

When Olympic sprinters want to get better at their craft, they don’t just focus on running more. Dedicated athletes use the newest tools,...

Andy Mack
Andy Mack

How Sales Enablement Apps Increase Your Bottom Line

When you set out to take your company to the next level with unprecedented QoQ growth, you knew it would mean investing in tools and strategic...

Andy Mack
Andy Mack

How to Use Real-Time Data to Improve Product and Sales Team Workflow

You’ve heard of the importance of collecting data points to support sales and product development. While many organizations have implemented data...

Andy Mack
Andy Mack

4 Sales Training Ideas for New Product Launches

You’ve spent the last few months iterating on various elements of your newest product and A/B testing features. As you prepare your sales team to...

Andy Mack
Andy Mack

3 Ways Employee Engagement Improves with Technology

“Employee engagement” is a popular buzzword these days, but there is a bit of confusion around what it really means. Employee engagement is not...

Andy Mack
Andy Mack

How to Launch a New Mobile Application to Your Team and Earn High Adoption Rates

Mobile apps for sales enablement are more popular than ever. And it makes sense. When you integrate a mobile application into your sales and...

Andy Mack
Andy Mack

What Is the Role of Sales Enablement in Your Marketing Strategy?

Your marketing strategy is the soil in which your company grows. Your sales team is the farmer planting seeds--leads, prospects, and, eventually,...

Andy Mack
Andy Mack

How Sales Enablement Platforms Align Sales and Marketing Messaging

In the tale as old as time, we know that marketing and sales communication is often fraught with roadblocks and finger pointing.

Andy Mack
Andy Mack

How to Replace Lost Industry Knowledge After Staff Turnover

Andy Mack
Andy Mack

Top Tips For Ideal App Prototyping

Nothing is perfect on the first try, but most companies building and deploying mobile apps expect first attempts to match idealized expectations....

Andy Mack
Andy Mack

App, App and Away! Designing an Application Growth Strategy

You’ve invested the time and money. Found the right mobile application developer and built an app from the ground up to improve customer service,...

Andy Mack
Andy Mack

How Consumer Apps And Enterprise Mobile Apps Differ

Consumer And Enterprise Apps: Same Difference?

Andy Mack
Andy Mack

Busted: Top Hybrid App Myths

If you’re building a mobile app, you’ve got a decision to make: Hybrid or native? Once a lopsided contest in favor of native development, the...

Andy Mack
Andy Mack

How IoT's Growth Is Tied To Your Mobile App Development

The IoT/Mobile Intersection: Why It Matters For App Development

Andy Mack
Andy Mack

Managing the Digital Workforce: The Mobile Mandate

 

 
Andy Mack
Andy Mack